RUNYOUNG SOAP HOUSE — hero

RUNYOUNG SOAP HOUSE

Client
RUNYOUNG
Year
2021

Natural enzymes not only cleanse the skin, but also enhance its vitality and repair skin cells. Taiwanese soap brand RUNYOUNG creates "Enzyme Good Soap" using ancient fermented enzymes.

The owner adheres to the concept of herbal beauty in the design development of the brand, and has determined that all soap ingredients are natural raw materials during the early stages of the brand's reshaping.

The logo design features a lowercase "r" and "y" with leaf blades, and the brand's auxiliary totem is vibrant flowers and leaves. The packaging design abandons traditional full-color printing and instead opts for a kraft paper box with a simple and elegant seal sticker, perfectly interpreting the brand's environmentally friendly and nature-based philosophy.

Disciplines
  • Logo Design
    Brand Guidelines
    Identity & System
  • 3D CGI
    Image & Visualization
  • Packaging Structure
    Material Selection
    Production